February 2026 Deliverables Checklist
✅ Phase Complete — All GBPs Live as of March 11, 2026
All 3 Google Business Profiles are created, verified, and fully optimized. 16 services + descriptions, business descriptions, service areas, and categories have been added to Tampa, Sunrise, and Jacksonville. Tampa photos uploaded (20+). Sunrise and Jacksonville photos pending client delivery.
Monthly Focus: GBP Critical Setup
This month's priority was creating Google Business Profiles for the missing Sunrise and Jacksonville locations, and optimizing the existing Tampa profile. This addresses the critical visibility gap identified in our GBP audit.
Deliverables Summary
| Deliverable | Quantity | Due | Status |
|---|
| GBP Profiles Created | 2 (Sunrise, Jacksonville) | Feb 7 | ✅ COMPLETE — Mar 11 |
| All GBPs Verified | 3 (Tampa, Sunrise, Jacksonville) | Feb 7 | ✅ COMPLETE — Mar 11 |
| GBP Services Added | 16 services (all 3 locations) | Feb 7 | ✅ COMPLETE — exceeded 10+ target |
| GBP Descriptions Added | 3 (all locations) | Feb 7 | ✅ COMPLETE |
| Service Areas Set | 3 (all locations) | Feb 7 | ✅ COMPLETE |
| Tampa Photos Uploaded | 20+ | Feb–Mar | ✅ COMPLETE |
| Sunrise & Jacksonville Photos | 10+ each | Pending | ⏳ PENDING — awaiting client photos |
| Review Requests Sent | 20+ | Feb 14 | ⏳ PENDING — need customer list |
| GBP Posts | 4+ (across locations) | Ongoing | ⏳ PENDING |
| Monthly Performance Report | 1 | Mar 31 | ⏳ Coming Mar 31 |
GBP Setup — New Locations
- ✅ Create Sunrise, FL Google Business Profile
- ✓ Address: 4759 NW 103rd Ave, Sunrise, FL 33351
- ✓ Phone: (954) 742-4164
- ✓ Verified — March 11, 2026
- ✓ Business description added
- ✓ 16 services + descriptions added
- ✓ Service areas set (Broward, Miami-Dade, Palm Beach)
- ⏳ Photos — pending client delivery (10+ needed)
- ✅ Create Jacksonville, FL Google Business Profile
- ✓ Address: 1036 Dunn Avenue Ste 4 211, Jacksonville, FL 32218
- ✓ Phone: (813) 842-6172
- ✓ Verified — March 11, 2026
- ✓ Business description added
- ✓ 16 services + descriptions added
- ✓ Service areas set (Duval, St. Johns, Clay, Nassau)
- ⏳ Photos — pending client delivery (10+ needed)
GBP Optimization — Tampa (Existing)
- ✅ 16 services + descriptions added to Tampa GBP (exceeded 10+ target)
- Lightning Protection Systems
- Surge Suppression (TVSS)
- Grounding & Bonding
- Data Surge Solutions
- System Inspections & Recertification
- CAD Design & Engineering
- Faraday Cage Systems
- Commercial Lightning Protection
- Industrial Lightning Protection
- Residential Lightning Protection
- SPD Installation
- Bonding & Equipotential
- Lightning Risk Assessment
- Emergency Service & Repair
- Ground Ring Counterpoise
- ESE Lightning Protection Systems
- ✅ Business description added to Tampa GBP (NFPA 780 & UL 96A compliant, 40+ years, 3 FL markets)
- ✅ Categories updated for Tampa GBP
- ✅ Service areas defined for Tampa GBP
Content Execution
- ⏳ Publish Week 5 Blog Post — Not started (0 posts published)
- ⏳ Publish Week 6 Blog Post — Not started (0 posts published)
- ⏳ Weekly Social Media Posts — Not started (LinkedIn, Facebook, Instagram, GBP)
Review Generation
- ⏳ Create review request email template — Not started
- ⏳ Create review request SMS template — Not started
- ⏳ Send to recent clients (past 90 days) — Awaiting customer list from client
- ⏳ Target: 10+ new reviews for Tampa (currently 78)
Content Execution (Continued)
- ⏳ Publish Week 7 Blog Post — Not started
- ⏳ Weekly Social Media Posts — Not started
GBP Maintenance
- ✅ Tampa GBP posts published — January & February 2026 ✅
- ⏳ Create GBP post for Sunrise — Pending photos first
- ⏳ Create GBP post for Jacksonville — Pending photos first
- ⏳ Respond to any new reviews
Photo Optimization
- ✅ Tampa GBP — 20+ photos uploaded ✅
- ⏳ Sunrise GBP — 10+ photos needed — Pending client photo delivery
- ⏳ Jacksonville GBP — 10+ photos needed — Pending client photo delivery
Content Execution (Continued)
- ⏳ Publish Week 8 Blog Post — Not started
- ⏳ Weekly Social Media Posts — Not started
- ⏳ Month-end content audit — Pending content launch
Reporting & Analysis
- ✅ GBP Insights Report (all 3 locations) — GSC + GBP Connected ✅
- ⏳ Review velocity tracking — Tampa at 78 reviews (target 85+)
- ⏳ Content performance report — Pending analytics access
Planning
- ⏳ March content calendar finalization
- ⏳ Q2 strategy review prep
Success Metrics for February
| Metric | Starting Point | February Target | Current (Mar 11) | Status |
|---|
| Total GBP Listings | 1 | 3 | 3 | ✅ ACHIEVED |
| All GBPs Verified | 0/3 | 3/3 | 3/3 | ✅ ACHIEVED |
| Services Per GBP | 0–3 | 10+ | 16 each | ✅ EXCEEDED |
| Tampa Reviews | 76 | 85+ | 78 | ⏳ In Progress |
| Tampa Photos | Unknown | 10+ | 20+ | ✅ EXCEEDED |
| Sunrise/JAX Photos | 0 | 10+ each | 0 | ⏳ Pending client |
Dependencies / Blockers
Resolved Blockers
| Item | Status | Resolved |
|---|
| GBP creation | ✅ RESOLVED | GBP access obtained, all 3 profiles created |
| Sunrise verification | ✅ RESOLVED | Verified March 11, 2026 |
| Jacksonville verification | ✅ RESOLVED | Verified March 11, 2026 |
Remaining Open Items
| Item | Dependency | Status |
|---|
| Sunrise & Jacksonville photos | Project photos from client (labeled by location) | ⏳ NEEDED |
| Review requests | Customer contact list (past 6–12 months) | ⏳ NEEDED |
| GBP Insights tracking | GBP manager access for reporting | ⏳ NEEDED |
| Google Search Console | GSC access or verification | ✅ CONNECTED — March 2026 |
Client Action Items Required
Completed by Client
- ✅ GBP access provided — Agency added as manager ✅
- ✅ Sunrise office confirmed for mail — Verification received ✅
- ✅ Jacksonville office confirmed for mail — Verification received ✅
- ✅ Service list confirmed — 16 services approved ✅
- ✅ Tampa photos provided — 20+ uploaded to GBP ✅
Still Needed From Client
- 10+ project photos for Sunrise GBP — Labeled with location/project name if possible
- 10+ project photos for Jacksonville GBP — Labeled with location/project name if possible
- Customer contact list — Past 6–12 months, for review generation campaign (target: 100+ reviews)
- ✅ Google Search Console access — Connected March 2026 ✅
Why This Month Mattered
Critical Gap Closed: All South went from 1 GBP to 3 fully verified, optimized listings — all three Florida markets are now visible on Google Maps.
Revenue Unlocked: The $150,000–$400,000/year in estimated lost leads from missing Sunrise & Jacksonville GBPs is now recoverable. Both locations are live and searchable.
Foundation Set: With 16 services, keyword-rich descriptions, service areas, and 20+ Tampa photos complete, the profiles are ready for the next phase: review generation, citations, and monthly GBP post cadence.